As technology advances rapidly, many nonprofits are integrating digital tools to make operations a bit less hectic, improve engagement, and maximize their efforts. However, a common concern...

Fundraising is an integral part of any non-profit organization's success. It is the process of seeking donations and financial support to achieve the organization's mission and goals....

How do demographics like gender and age affect giving? A study done in 2018 analyzed charitable giving across generations. People are complex, and age is...

A donor pyramid (also known as a gift pyramid or fundraising pyramid) can be a helpful tool when you think about it outside the typical pyramid structure. When used in your...

When you use a CRM, your nonprofit is putting your trust and data into the hands of another company’s system. A few months ago, you may have been notified of a data security...

Monthly giving programs are an essential addition to your fundraising strategy. Having a steady stream of funds will provide you with peace of mind, dependable...

Direct mail isn’t old fashioned. Mixing direct mail fundraising with your digital marketing strategy is a combination that can’t be beat! 35% of donors say they prefer to respond to...

You know the saying, "a picture speaks 1000 words” well, imagine what you can do in a video! Creating a year-end campaign video to showcase your accomplishments for 2020 is a...

Your donation page is the last stop a donor will take in their online giving journey, so it needs to be perfect! Studies have shown that online giving is growing at three times...