Fundraising thermometres are a great way to get people excited about fundraising! They are a visual representation of your progress that keeps track of your campaign's...

If you’re looking for live streaming tips to take your engagement to the next level, look no further! Live streaming events have become increasingly...

There is no replacement for the first-person narrative. The best lessons are the ones that connect with audiences on a...

How do demographics like gender and age affect giving? A study done in 2018 analyzed charitable giving across generations. People are complex, and age is...

// Social media is more than just a lead generation. It’s all about building a community of long-term relationships, focusing...

A good story is so powerful. Nonprofit storytelling is the bridge that connects you to your donors. When working in development, you’re doing...

A donor pyramid (also known as a gift pyramid or fundraising pyramid) can be a helpful tool when you think about it outside the typical pyramid structure. When used in your...

Video is a powerful medium. Not only is it fun to watch, but it captures the emotion behind a story, forming a deep connection...

Email is a convenient and cost-effective way to get personalized messages directly to your donor’s inbox. When asking for donations, it’s important to build a relationship...